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Amazon Advertising

Amazon PPC Management Agency

Most Amazon brands are paying for advertising without understanding what it is actually returning. We manage Sponsored Products, Sponsored Brands, and Sponsored Display campaigns around your margin targets — not around metrics that look good in a report but do not move your bottom line.

Verified Amazon Ads Partner · 80+ brands managed · 99% client retention

54%
Avg ACOS Reduction
Across client accounts
180%
Avg ROAS Improvement
In first 90 days
$50M+
Ad Spend Managed
Across all clients
80+
Brands Managed
Premium categories
The Problem

What Bad PPC Management Actually Costs You

A poorly structured Amazon advertising account does not just waste budget. It actively suppresses your organic rank by sending unprofitable traffic to listings that convert badly, signalling to Amazon’s algorithm that your product is not worth ranking. The damage compounds every week it goes unaddressed.

ACOS running above your margin threshold on every sale — paying to lose money
Broad match keywords consuming 60 to 80 percent of budget on irrelevant searches
No negative keyword architecture — the same wasteful searches repeated daily
Sponsored Brands and Display either absent or set up once and never touched
Budget scaling decisions made on ACOS alone, ignoring TACOS and true profitability
No search term analysis — no idea which keywords are actually driving sales
Our Approach

Campaign Architecture Built Around Your Actual Margin

We start with your margin structure, not with generic best practice frameworks. A 25 percent ACOS target means nothing if your gross margin is 22 percent. We build every campaign, every bid, and every keyword decision around the economics of your specific account — then manage it weekly with the discipline that turns Amazon advertising from a cost centre into a growth engine.

What is Included

📊

Campaign Architecture Build

Sponsored Products, Brands, and Display built from your margin targets up. No templates. No copy-paste structures from other accounts.

🔍

Weekly Search Term Analysis

Every week we review search term reports, cut wasteful terms, and move converting terms to exact match for tighter control.

⚡

Bid Optimisation

Bids adjusted weekly based on conversion rate, ACOS performance, and keyword position data — not on a monthly set-and-forget schedule.

🚫

Negative Keyword Management

A growing negative keyword architecture that compounds over time, making your campaigns more efficient every week.

📈

TACOS Tracking

We track Total Ad Cost of Sale alongside ACOS so you understand what advertising is doing to your total business revenue, not just your ad sales.

📋

Weekly Reporting

Full reporting every week with ACOS, TACOS, revenue, spend, and keyword performance. You always see exactly where every dollar is going.

Ready to get started?

Book a Free Account Audit

We review your account live and show you exactly where this service would move the needle for your brand. 30 minutes. No sales pressure.

Book a Free Audit →

Frequently Asked Questions

Everything you want to know before getting started.

What is a realistic ACOS target for my account?+
Your target ACOS depends on your gross margin and your growth objectives. If your gross margin is 35 percent and you want to maintain profitability on every ad sale, your ACOS target should be below 35 percent — but the exact number depends on your category, your listing conversion rate, and how aggressively you want to pursue organic rank. We set account-specific targets in the first week based on your real numbers, not industry averages.
How quickly will I see ACOS improvement?+
Most accounts see meaningful improvement within 30 days of restructuring. The fastest gains come from eliminating wasted spend on irrelevant searches — that is often visible in the first two weeks. Full optimisation compounds over 60 to 90 days as the negative keyword architecture builds and bid optimisation data accumulates.
Do you manage Sponsored Brands and Sponsored Display as well?+
Yes. We manage all three Amazon advertising types — Sponsored Products, Sponsored Brands, and Sponsored Display. Most accounts we take over are either running none of these or running them with no strategy. We assess which types are appropriate for your account and margin structure before building them out.
What does Sellexio charge for PPC management?+
Our retainers start from $1,500 per month and include full PPC management plus weekly reporting. We charge flat retainers, not a percentage of ad spend — so our incentives align with your profitability rather than your budget size.
Can you take over campaigns already running?+
Yes. We audit the existing campaign structure first before making any changes. This gives us a baseline and prevents us from accidentally breaking something that is working. Most accounts we take over have a mix of some things working and a lot of structural issues — the audit identifies both.
⭐

Verified Amazon Ads Partner

A certification Amazon awards to agencies that meet specific requirements for campaign management, client results, and platform knowledge.

Have a specific question?

Book a free call and we will answer everything directly — including whether this service is right for your brand right now.

Book a Free Call

Ready to see what your Amazon account can do?

Book a free 30-minute account audit. We go through your Amazon account live and show you exactly where you are leaving revenue behind.