No email courses. No 45-minute webinars. Just the specific knowledge that makes a difference when you are managing a real Amazon account — packaged into guides you can actually use.
Each guide is written from real account management experience. Not theory. Not generic advice. The specific things that actually move the needle on Amazon.
Most free Amazon resources are written by content marketers who have never managed an actual Amazon account. These guides come directly from the team that manages advertising and listings for premium brands doing $30K to $500K per month on Amazon. The PPC guide contains the exact framework we use in client accounts. The launch guide is the actual checklist we use for new product launches. Nothing is generic. Everything is specific.
From the PPC Guide
The TACOS Formula
TACOS = Total Ad Spend ÷ Total Revenue. A 22% ACOS but 8% TACOS means you are in great shape. A 22% ACOS with 19% TACOS means you have a dependency problem compounding every week.
The Broad Match Rule
Broad match should never exceed 20% of total campaign spend. Above that you are funding Amazon’s data collection at your own expense.
From the Launch Guide
The Review Threshold
Do not scale ad spend on a new ASIN until it has at least 15 reviews. Before that threshold, traffic converts at a fraction of what it will after it. Every dollar spent before 15 reviews costs twice as much to generate the same sale.
Launch Campaign Structure
Start with exact match on your three highest-intent keywords only. Not 50 keywords. Three. Defend those positions first before expanding.
From the Brand Breakdown
Premium Listing Pattern
Top brands lead their titles with the category term, not the brand name. Their first bullet answers the single most common buyer objection in the category. Their main image uses negative space more than competitors do.
Storefront Strategy
Brands doing $1M+ per month update their storefront seasonally. Most smaller brands set it up once and forget it. That gap in recency signals brand health to the algorithm.
Select the guide you want — or choose all four. We send them directly to your inbox. No spam. No sales sequences. Just the guide you asked for and occasional Amazon strategy content you can unsubscribe from any time.
Because the brands that understand Amazon deeply are the ones we want to work with. If these guides help you get better results on your own, that is a good outcome. If you read them and realise you want a team to handle it for you, we are here.
Either way, you get the guide for free with no obligation.
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The guides tell you how. We do it for you. Book a free 30-minute account audit and we will show you exactly where your Amazon account is leaving revenue behind.